D-O-T reports Thursday rally traffic down 18.1%

August 14, 2026
RAPID CITY, S.D. – The South Dakota Department of Transportation reported 41,702 vehicles entering Sturgis on Thursday, the seventh day of the Sturgis Motorcycle Rally. That number is down 18.1% from the pervious five-year-average. The 2026 total to date is 30,116, which is down 9.1% from the five-year-average, which is 396,134 vehicles. The D.O.T. plans to release daily vehicle counts through Sunday, August 16, which is the official final day of the 86 th annual rally. Share via: Facebook Twitter LinkedIn More
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